As a new mother, our Founder Beverley found herself constantly struggling with the challenges of breastfeeding on the go. She wanted to provide her baby with nourishment anytime, anywhere, but the available clothing options left her feeling exposed and uncomfortable.

Beverley craved the ability to nurse discreetly without sacrificing style or comfort. She longed for tops that would allow her to feed her baby confidently in public, while still maintaining a sense of modesty. The existing nursing wear felt clunky and unattractive, with awkward openings and clasps that were difficult to manage one-handed.

Frustrated by the lack of suitable options, Beverley had a lightbulb moment. She envisioned a line of nursing tops with an innovative pull-on closure – a design that would allow mothers to expose just enough of their breast to feed their baby, while keeping the rest comfortably hidden.

Driven by her personal experience and a desire to help other mothers, Beverley set out to create a solution. She combined her newfound maternal instincts with her love for fashion to develop a range of stylish, functional nursing wear. Her goal was simple yet revolutionary: to empower mothers to breastfeed confidently and comfortably, anytime and anywhere, while looking and feeling their best.

This is the story of how one mother's struggle became the catalyst for a brand that would change the face of nursing apparel, making it easier for mothers everywhere to nourish their babies with confidence and ease.